
《跨文化商务交际英语》是“国际商务英语本科核心课程教材系列”,针对跨文化交际课程编写。跨文化交际是商务英语专业的重要课程之一。《跨文化商务交际英语》共16单元,涵盖了跨文化商务交际的主要内容。通过学习《跨文化商务交际英语》,学生可以学习到跨文化商务交际过程中常用的英语,同时还了解掌握跨文化商务交际的基本理论和基本交际技巧。 Unit1关于文化PartⅠReadingText1CultureandCommunicationText2CultureinBusinessCommunicationPartⅡListeningTheRoleofInterculturalCommunicationPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit2理解商务交际PartⅠReadingText1BecominganEffectiveBusinessCommunicatorText2Cross-CulturalVerbalCommunicationStylesPartⅡListeningCulturalDifferencesinBusinessCommunicationPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit3跨文化交际概述PartⅠReadingText1YourBrainonCultureText2HowtoManageInterculturalCommunicationPartⅡListeningCulturalStudiesandSocialChangePartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit4当今跨文化国际理论PartⅠReadingText1DominantTheoriesinInterculturalBusinessCommunicationText2CultivatingAGlobalMind-setPartⅡListeningInterculturalCommunicationCompetencePartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit5跨文化交际中的商务礼仪PartⅠReadingText1Greetings,Introductions,andBusinessCardsText2ConversationalCustomsandMannersPartⅡListeningDiningandTippingPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit6跨文化价值观PartⅠReadingText1CulturalValuesinBusinessandSocietyText2DifferentValuesSystemsPartⅡListeningEquitiesandeBay——CultureGetsintheWayPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit7跨文化交际中的语言因素PartⅠReadingText1RoleofLanguageinInterculturalCommunicationsText2LinguaFrancaandMessageComprehensionPartⅡListeningII0Language,Logic,andCommunicationPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit8商务交际中的文化多样性PartⅠReadingText1CulturalDiversityatWorkplaceText2EnhancingInterculturalCommunicationintheWorkplacePartⅡListeningCurrentTrendsintheGlobalWorkplacePartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit9跨文化对商务交际的影响PartⅠReadingText1SocialHierarchiesAffectEffectiveInterculturalBusinessCommunicationText2OfficeCustomsandPracticesPartⅡListeningCustomaryDemeanorBehaviorPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit10跨文化对商务交际的影响PartⅠReadingText1LeadershipChallengesinAGloballyInterculturalWorldText2Cross-CulturalDimensionsofDecisionMakingPartⅡListeningHumanResourcesManagement(HRMinBusinessCommunicationPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit11跨文化交际障碍PartⅠReadingText1AboutInterculturalCommunicationBarriersText2High-contextandLow-contextCulturesPartⅡListeningBehavioralBarrierstoCommunicationPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit12如何应对跨文化交际PartⅠReadingText1Cross-culturalCommunicationStrategiesText2ManaginginMulticulturalTeamsPartⅡListeningInterculturalCommunicationandConflictManagementPartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit13跨文化管理PartⅠReadingText1HowAGlobalMindsetTranslatetoBottom-lineResults?Text2WhyCross-culturalCommunicatinIsCriticaltoVirtualTeamsandHowtoOvercometheInterculturalDisconnect?PartⅡListeningBeingCulturallySensitivePartⅢChineseSummaryPartⅣWordStudyPartⅤExercisesUnit14跨文化谈判PartⅠReadingText1CommunicatingandNegotiatingacross
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